Finding XY is an innovation center dedicated to accelerating the growth of small and growing businesses through advisory, investment readiness, and enterprise development.
From hands-on advisory to direct investment, our services unlock real, measurable impact for small and growing businesses across Africa.
Finding XY designs and delivers enterprise support programs that address market, financial, and operational barriers faced by MSMEs. These initiatives are implemented in collaboration with financial institutions, development agencies, international NGOs, enterprise support organizations, and government partners. Programs typically combine capacity building, technical assistance, and access to finance.
Finding XY provides incubation and acceleration support to climate-smart businesses. SMEs receive structured training, practical tools, and tailored advisory delivered through cohort-based programs and one-on-one mentorship. The organization works with a network of over 30 trainers, coaches, and mentors who support enterprises across areas such as business management, financial planning, marketing, investment readiness, and green financing. The core team collectively brings more than 70 years of experience in enterprise development and SME advisory.
Finding XY supports MSMEs to access financing through investor matchmaking, investment readiness support, and partnerships with impact investors and financing facilities such as the CYK Fund and Kenya Climate Ventures. The team supports enterprises throughout the financing process, including screening, assessment, due diligence preparation, deal structuring, and investor engagement. Through these efforts, Finding XY programs have helped enterprises raise over USD 9 million in financing.
Enterprise support delivered across East Africa — from accelerators to research, with measurable outcomes.
● Ongoing
The Accelerated Climate Technologies Investment Fund (ACTIF) is an investment vehicle to strengthen domestic markets for climate technologies. It profiles local climate technology companies and projects where investments can be made targeting smallholder users …
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● Ongoing
The Agricultural Apprentice Incubator is aimed at unlocking investment and facilitating trade in Ugandan resilience zones through collaborations with female-led Agri-SMEs.
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● Ongoing
The Women in Agriculture Impact Investment (WAII) facility is a blended finance program that addresses challenges of access to finance for youth and Agri-SMEs across the East-African region using a gender lens approach. The …
See full program →Stories from the businesses we support and the programs we run.

To stay on top in this ever-evolving business land-scape, businesses must adopt innovative practices to ensure continued growth and success. Innovation is not just about developing new products …
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Expanding a business beyond local markets and into the global arena presents a significant opportunity for growth, increased revenue, and diversification. However, the process is complex, involving careful …
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In the evolving landscape of global finance, the integration of a gender lens into financial initiatives is becoming increasingly essential. This approach not only fosters gender equality but …
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The trend of women in business is on the rise, but this hasn't always been the norm. For centuries, women were confined to roles centered around cooking, cleaning, …
Read more →Reports, research, and policy briefs from our work across East Africa — freely available to download.
Whether you’re an entrepreneur, donor, investor, or ecosystem partner — we’d love to hear from you.